Projects

"PRESS PLAY is essential for all brand builders that navigate a world where traditional ads lose impact, video views shorten, and new consumers demand engagement. On-Line gaming revenues are huge. Gaming builds brands, drives innovation, and can create lasting consumer connections in a digital-first era."

"This book is filled with poignant case studies that not only demonstrate how to implement gaming as part of your business strategy but also provides insightful reasons and methods for doing so. It's an excellent primer for leaders, and I recommend it to any who are investigating how gaming could integrate with their business, or those who are looking for inspiration for a fresh approach."

“Everything I need to thrive in business I learned from video games and this book. It's a must-read for anybody working in gaming or looking to enter this space.”

"Companies have to constantly innovate to keep up with ever changing consumer needs. Gaming is the next big frontier - Press Play shows you how you can win in this new world."